Job Description

About the Role

As a Researcher on the Consumer Insights team at Chime, you’ll partner closely with Product Marketing and GTM to uncover insights about our target segments, competitors, and the market. You’ll design and run research that shapes strategy — from early exploration to go-to-market testing — using a blend of DIY tools and support from external research partners

You’ll be expected to bring strong methodological skills and curiosity while leaning into AI-enabled research tools to move faster, uncover deeper insights, and help the team scale.

The base salary offered for this role and level of experience will begin at $130,050 and up to $180,600. Full-time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience.

What You’ll Do

• Partner with Product Marketing and GTM to scope and execute research projects that inform positioning, messaging, naming, reasons-to-believe (RTBs), go-to-market strategy, and more.
• Lead end-to-end studies using mixed methods: from secondary research for competitive intelligence and early stage exploratory qualitative research to quantitative methods like concept testing, claims research, A&U studies etc
• Become the insights expert for your teams — developing a deep understanding of your domain and connecting the work to audience needs and business outcomes.
• Collaborate with Marketing, Strategy, Product, and User Research to both share & gain insights and connect signals across teams and the market.
• Leverage AI tools to improve research design, accelerate synthesis, uncover hidden patterns, and craft compelling narratives that directly influence business outcomes.

To Thrive in This Role, You’ll

• Be the expert. Know the research methods and develop deep domain knowledge
• Be persuasive. Turn data into stories that resonate and move people to act
• Be agile. You won’t always have perfect data or endless time, so be ready to adapt

What We’re Looking For

• 6+ years experience in consumer insights, market research, or related fields.
• Proven experience supporting Product Marketing in consumer-facing categories.
• Experience in fintech, financial services, or adjacent industries is a nice-to-have.
• Strong methodological toolkit: survey design & analysis (Qualtrics, Decipher), advanced quant methods (MaxDiff, conjoint, stats testing), agile research platforms (Suzy, MFour), and qualitative approaches (IDIs, focus groups, User Testing etc.)
• Hands-on experience and drive to leverage AI tools to elevate the team’s capabilities — from accelerating competitive analysis, to automating parts of the insight pipeline, to transforming how we deliver findings at scale.
• Skilled in vendor management, including sourcing, onboarding, and building strong partnerships to scale research impact. Dual vendor & client side experience is a nice-to-have.

#LI-AM1 #LI-Hybrid

A little about us

At Chime, we believe that everyone can achieve financial progress. We created Chime—a financial technology company, not a bank*—on the premise that core banking services should be helpful, easy, and free. Through our user-friendly tools and intuitive platforms, we empower our members to take control of their finances and work towards their goals. Whether it's starting a savings account, purchasing a first car or home, launching a business, or pursuing higher education, we're proud to have helped millions unlock their financial potential.

We're a team of problem solvers, dreamers, and builders with one shared obsession: our members. From day one, Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owner's mindset to our work, refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams, our company, and our members.

We believe in being bold, dreaming big, and taking risks, while also working together, embracing our diverse perspectives, and giving each other honest feedback. Our culture remains deeply entrepreneurial, encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress.

We know that to achieve our mission, we must earn and keep people's trust—so we hold ourselves to the highest standards of integrity in everything we do. These aren't just words on a wall—our values are embedded in every aspect of our business, serving as a north star that guides us as we work to help millions achieve their financial potential.

Because if we don't—who will?

*Chime is a financial technology company, not a bank. Banking services provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members FDIC.

What we offer for our full-time, regular employees

• 🏢 Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices, plus team and company-wide events depending on location. Whether you’re coming in regularly or are part of our fully remote program, you’ll stay engaged with your work and teammates. **
• 💻 In-office perks including backup child, elder, and/or pet care, plus a subsidized commuter benefit to support your regular commute **
• 💰 Competitive salary based on experience **
• ✨ 401k match ** plus great medical, dental, vision, life, and disability benefits
• 🏝 Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off **
• 🫂 1% of your time off to support local community organizations of your choice
• 👟 Annual wellness stipend to use towards eligible wellness related expenses
• 👶 Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
• 👪 Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more.
• 🎉 In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too!**
• 💚 A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress **

** Perks also available to Chime Interns.

We know that great work can’t be done without a diverse team and inclusive environment. That’s why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.

Chime is proud to be an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, genetic information, veteran status, or any other legally protected basis under provincial, federal, state, and local laws, regulations, or ordinances. We will also consider qualified applicants with criminal histories in a manner consistent with the requirements of state and local laws, including the San Francisco Fair Chance Ordinance, Cook County Ordinance, NYC Fair Chance Act, and the LA City Fair Chance Ordinance, and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation during any stage of the application process, please contact: [email protected] .

To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice.

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